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Brand Strategy Worksheet Template

Starting a brand or business is challenging, but having a clear strategy can set you up for success. The Brand Strategy Worksheet is a comprehensive, easy-to-use template designed to help entrepreneurs, marketers, and brand strategists build a strong, cohesive brand.

This in-depth worksheet guides you through essential aspects of brand development, including:

  • Brand Core: Define your purpose, vision, and values.

  • Brand Positioning: Identify your target audience, conduct market research, and set awareness goals.

  • Brand Persona: Shape your brand’s personality, tone of voice, and tagline.

Categories

Branding

Features

  • A structured Google Slides template covering all key brand strategy components.

  • Thought-provoking prompts to clarify your brand’s identity and messaging.

  • Strategic frameworks to analyze your market and define your competitive edge.

  • Actionable insights to craft a compelling and memorable brand presence.